Hype DC has set the standard for footwear retail in Australia. Not just a shoe retailer, we’ve grown into a brand in our own right. We have maintained the same approach since our humble beginnings in 1998, carefully curating our product range, unique shop-fits and engaging visual merchandising. We have created an immersive environment where our customers experience our brand stories & product, one that our suppliers are proud to contribute to.
Our dedication to preserving these key elements has created a shopping experience unmatched by not only our direct competitors, but in Australian retail as a whole.
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Fashion
The 10 items featured in these 15 outfits are classic items in streamlined cuts with interest in the print ...
Elevate your work wardrobe instantly with a few key items added in!
Let’s get your spring summer wardrobe started with this curated collection of items that are always in ...
From working from home, to grabbing a coffee and then doing the afternoon school run, here are 4 outfits ...
Introducing Impermanence Spring 20, the latest collection from Aje. Available in store now.
Keep the little ones entertained at home with Seed’s new offering, At Home With Seed.
Aje's latest collection Modernist, explores the notion that the best ideas are born from the most adverse ...
Shop for premium leather men’s & women’s shoes.
Synergy, harmony, light and love, a world out of balance now realigned.
Immerse yourself in the Aje Resort 22 runway show.
Computer and study essentials have landed!
Aje's Spring 21 Collection has arrived in store. Sentiments of the Aje past emerge in reworked, signature ...
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