Hype DC has set the standard for footwear retail in Australia. Not just a shoe retailer, we’ve grown into a brand in our own right. We have maintained the same approach since our humble beginnings in 1998, carefully curating our product range, unique shop-fits and engaging visual merchandising. We have created an immersive environment where our customers experience our brand stories & product, one that our suppliers are proud to contribute to.
Our dedication to preserving these key elements has created a shopping experience unmatched by not only our direct competitors, but in Australian retail as a whole.
Premium. Limited. Exclusive
Fashion
Whether you’re drawn to the season’s on-trend warm yellows, cool blues or rich greens, I know you’ll find ...
Keep the little ones entertained at home with Seed’s new offering, At Home With Seed.
Kickstart your Autumn wardrobe with 3 simple trends to shape your style!
Explore Easter-inspired apparel, footwear and accessories with Seed's new collection.
New Easter Collection Just For You at Peter Alexander!
Say hello to autumn with this stunning AW20 campaign
Bras N Things is celebrating individual style and whatever it is that makes you feel confident in their ...
Shop for premium leather men’s & women’s shoes.
Computer and study essentials have landed!
She wears long coats indoors, floor-sweeping gowns to the dining table, and only chooses the power suit ...
Introducing the latest DECJUBA x The Hunger Project T-shirt!
Sports & Adventure
Advice to help you increase your fitness levels and avoid sport-related injuries.
9:00 AM - 6:00 PM
9:30 AM - 6:00 PM